DJ Premier: Why I'm Opening The Shop On His Birthday

A few people have inboxed me about why I'm reopening the shop on a Wednesday.  

"Why Humpday?" They ask.

"Primo Day." I reply.

Christopher "DJ Premier" Martin was born March 21, 1966.  His production has been a staple in hip-hop since the 80's.  The 'Primo Sound' is the quintessence of East Coast hip-hop: funky arrangements, rugged drums, jazzy samples and spot-on scratching.  He's painted instrumental landscapes for Nas, Jay-Z, Christina Aguilera, D'Angelo, Mos Def, ASAP Ferg and Notorious B.I.G. but is best known for his contributions as the production half of Gang Starr and Phryme.

As a DJ and beatmaker, I've always looked to DJ Premier as a guiding light.  He has an aggressive DJ style, diverse sampling range and is still one of the funkiest drum programmers in hip-hop.  That said, I could not think of a better day to reopen. I mean, it's not everyday you get to set up shop on your idol's birthday.

Check out this playlist of some of my fave Primo tracks.